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As a new WordPress user, you should go to your dashboard to delete this page and create new pages for your content. Have fun!

Calibray | D2C Performance Marketing Agency — Revenue-Engineered Growth
Amazon Advertising Partner · D2C Revenue Engineering

Turn Ad Spend Into
Compounding Revenue

Calibray engineers full-funnel performance marketing for 7 & 8-figure D2C brands on Amazon, Meta, and Google — across USA, UK & India. We don't run campaigns. We build growth engines.

4.2×
Avg ROAS Delivered
$40M+
Revenue Generated
120+
Brands Scaled
98%
Client Retention
The Real Problem

Why Your D2C Brand
Has Hit a Ceiling

Most brands aren't failing because their product is wrong. They're failing because their marketing infrastructure wasn't built for scale. Here's what's silently capping your growth.

01 / 04
🎯

Zero Attribution Clarity Across Channels

Running Meta, Amazon, and Google with no unified view of which rupee or dollar drives actual revenue. Every budget decision becomes a guess instead of a data-backed move.

02 / 04
📉

ACoS Creeping Up While Margins Shrink

Without active keyword sculpting, bid automation, and negative targeting, ad costs inflate month over month. Most brands don't notice until profitability has quietly collapsed.

03 / 04
💸

High CAC, No Retention Infrastructure

Acquiring a customer without email, WhatsApp, or SMS flows means you pay full acquisition cost every single time. LTV never grows. Paid channels never become profitable.

04 / 04
🛒

Listings That Drive Traffic But Don't Convert

Weak A+ Content, generic copy, and mediocre product images leave conversion rates far below what your category allows. Your ads pay for clicks that never become sales.

Interactive Growth Lab

Your Three Growth Engines
Visualised in 3D

Drag & rotate each model. These represent the three pillars Calibray builds for every D2C brand — and how they compound into unstoppable revenue growth.

Pillar 01 — Paid Acquisition
The Amazon Revenue Reactor
Your Amazon PPC account is not just an ad platform — it's a compounding revenue machine when structured correctly. We engineer campaigns that simultaneously lower ACoS and grow your organic rank, so paid and organic work in tandem.
📊 Average ACoS Reduction: −52%
🖱 Drag to rotate the model
Pillar 02 — Full Funnel
The Meta + Google Growth Loop
Full-funnel performance marketing on Meta, Google, and TikTok built exclusively for D2C economics. Prospecting audiences flow into retargeting flows that flow into LTV retention — a self-reinforcing loop that compounds month over month.
🚀 Average ROAS Improvement: 3.8×
🖱 Drag to rotate the model
Pillar 03 — Intelligence Layer
SellerOptic: Your Data Nervous System
Real-time performance dashboards, competitor intelligence, keyword rank tracking, and market share analysis — all unified in SellerOptic, Calibray's proprietary analytics platform built specifically for marketplace D2C brands.
📈 Live Across 120+ Brand Accounts
🖱 Drag to rotate the model
Interactive Tool

Calculate Your
True Revenue Potential

Move the sliders to see how Calibray's performance benchmarks would apply to your brand — no email required.

💡 Based on real client data: These projections use average improvements Calibray has achieved across 120+ D2C brands — not optimistic estimates.

Revenue Potential Calculator

Adjust your current numbers to see projected improvements

Projected ROAS with Calibray
Projected Monthly Revenue
Projected ACoS
Revenue Uplift per Month

Want a personalised projection? Book a free audit →

What We Do

Every Service
Purpose-Built for D2C

Not general digital marketing packaged as "D2C expertise". Each service is built specifically for the economics of direct-to-consumer brands on global marketplaces and paid channels.

🎯

Amazon PPC & Advertising Management

Sponsored Products, Sponsored Brands, and DSP campaigns engineered to lower ACoS and grow organic rank simultaneously. As an Amazon Advertising Partner, we use first-party tools to automate and optimise without expensive third-party software.

Sponsored ProductsSponsored BrandsDSPBid Automation
🔍

Amazon SEO & Listing Optimisation

Keyword research, A9 algorithm optimisation, title and bullet copy, backend search terms, and A+ Content that ranks higher and converts better. Every listing treated as a high-converting landing page — not a product catalogue entry.

A9 SEOA+ ContentBrand StoreCopy Optimisation
📦

Full Account Management — Amazon & Walmart

End-to-end management of your seller account: inventory health, account support, case resolution, performance monitoring, and competitor reporting. We operate as your dedicated in-house marketplace team.

Seller CentralWalmart.comInventory HealthAccount Support
📈

Meta, Google & TikTok Performance Marketing

Full-funnel paid media built specifically for D2C brands. ROAS-first strategy with weekly attribution reports — no vanity metrics, only revenue-accountable data that directly informs budget allocation decisions.

Meta AdsGoogle ShoppingTikTok ShopFull Funnel
🎨

Creative Services & High-Converting A+ Content

Product photography, infographics, A+ Content modules, Brand Stores, and video ad production. Conversion-driven creative that increases CTR, reduces returns, and builds brand equity that survives beyond a single campaign cycle.

A+ ModulesInfographicsVideo AdsUGC
📊

Analytics, Intelligence & SellerOptic Dashboards

Daily, weekly, and monthly performance dashboards with true attribution data. Competitor tracking, market share analysis, and cohort reporting via SellerOptic — our proprietary analytics platform built for marketplace D2C brands.

SellerOpticCompetitor IntelDaily ReportsAttribution
60-Second D2C Brand Diagnostic

What's Actually Holding
Your Brand Back?

Answer 4 questions and we'll calculate your Growth Readiness Score — with a personalised action plan tailored to your brand's situation.

🔥 On a roll!

Skip — take me straight to the site ↓

Your Growth Readiness Score

Explore the site first ↓

Where We Operate

Local Intelligence.
Global Execution.

Every market has different consumer behaviour, platform nuances, and compliance requirements. We have dedicated playbooks — not generic strategies — for each geography.

🇺🇸

United States

The world's most competitive D2C and Amazon marketplace. We manage Sponsored Ads, DSP, Google Shopping, and the full omnichannel stack — from Shopify to Seller Central to Walmart.com. US consumer behaviour, search intent, and buying cycles are baked into every campaign.

Amazon USAWalmart.comMeta + GoogleTikTok ShopDSP
🇬🇧

United Kingdom

A premium, brand-conscious market where listing quality, trust signals, and review velocity determine who wins. We understand UK-specific search behaviour, GDPR compliance, VAT implications, and what UK consumers actually respond to — beyond just translating US campaigns.

Amazon UKGDPR CompliantUK PPCBrand RegistryHigh AOV
🇮🇳

India

A hyper-growth D2C ecosystem unlike any other. We understand Tier 1/2/3 audiences, vernacular creative strategy, WhatsApp marketing automation, COD optimisation, and the Amazon.in, Flipkart, and Meesho growth stack — engineered for Indian consumer psychology.

Amazon IndiaFlipkartWhatsAppVernacularCOD
How We Work

From Audit to Scale
in 5 Defined Steps

No opaque onboarding. No guesswork. You know exactly what's happening with your account and why — from the first conversation to month twelve.

01

Free Account Audit

We analyse your ad accounts, listings, SEO health, and conversion data. You receive a full audit report whether we work together or not.

02

Growth Blueprint

A bespoke strategy built around your brand, category, market, and unit economics. No copy-paste templates from other accounts.

03

Build & Launch

Campaign architecture, listing optimisation, A+ Content, and retention flows — all live within 10 business days of sign-off.

04

Test & Optimise

Rapid A/B testing across creatives, keywords, bids, and audiences. We identify winners fast and scale aggressively without hesitation.

05

Scale & Report

Transparent daily, weekly, and monthly reports with real ROAS, ACoS, CAC, and LTV data — never impressions or vanity click metrics.

Proven Results

Real Numbers.
Real Brands. No Spin.

Verifiable impact across categories, markets, and budget sizes. We share actual results with full context — not curated highlights designed to impress.

Skincare D2C · United Kingdom
3.8×
ROAS in First 90 Days
Full Amazon PPC funnel rebuild and Meta retargeting stack overhaul. New A+ Content and UGC ad creatives cut CAC by 41% while growing monthly revenue by 68% — without increasing total ad budget.
"Calibray completely rebuilt how our acquisition funnel works. The ROI was visible inside 60 days." — Founder, UK Skincare Brand
Fashion & Apparel · India
₹4.2Cr
Revenue in Q4 Campaign Window
Vernacular video creatives, WhatsApp broadcast sequences, and Amazon India Performance Max. Tier 2 & 3 city expansion alone drove 68% of total campaign revenue — a geography the brand had completely ignored.
"The Tier 2 strategy opened a market we never knew existed for us." — CEO, Fashion Brand
Health & Supplements · USA
−52%
ACoS Reduction in 8 Weeks
Aggressive keyword sculpting, negative match optimisation, and bid automation cut advertising cost of sales in half — while organic rank improved across 60+ primary target keywords simultaneously.
"For the first time in two years, we know exactly where every dollar goes." — VP Marketing, US Supplement Brand
Client Voices

What Founders &
Marketing Leads Say

We earn the right to grow alongside brands by delivering outcomes — not decks. These are real perspectives from real clients.

★★★★★
"

We had tried three other agencies before Calibray. The difference was immediate — they understood D2C economics, not just how to buy media. Our Amazon ROAS went from 1.9× to 4.2× in Q1 with less overall ad spend. I haven't looked back once.

SK
Sanya Kapoor
Founder, Glow Ritual — United Kingdom
★★★★★
"

Calibray's India market expertise is genuinely in a different league. They understood our COD audience, built WhatsApp sequences that actually convert, and scaled us from ₹30L to ₹1.2Cr monthly on Amazon India in six months. No one else could have done that.

AR
Arjun Reddy
CEO, StyleVault — India
★★★★★
"

The weekly attribution reporting completely changed how we make budget decisions. Real data on every channel, every week — no guesswork, no lag. We scaled ad spend 3× over six months without any deterioration in ROAS or account health.

MJ
Marcus James
VP Marketing, NutriPulse — USA
★★★★★
"

The A+ Content and infographic suite Calibray produced lifted our listing conversion rate by 34% in 60 days. They have a genuine creative engine in-house — not outsourced to a freelancer — and the difference in quality over our previous agency is night and day.

PL
Priya Lakhani
Co-Founder, BoldSkin — India / UK
Start Today — No Obligation

Ready to Engineer
Compounding Revenue?

Book a free 30-minute strategy call. We'll audit your current account, identify your biggest growth constraints, and show you exactly how Calibray would approach your brand — no obligation, no pitch deck.

Full account audit report — yours to keep
No commitment required, ever
Response guaranteed within 24 hours
Dedicated USA, UK & India specialists
Amazon Advertising Partner certified team
Onboarding live within 5 business days

Book Your Free Strategy Call

Fill in your details — we'll be in touch within 24 hours.

🎉 Received! We'll be in touch within 24 hours to schedule your audit.

✓ Free audit  ·  ✓ No obligation  ·  ✓ 24-hour response

FAQ

Direct Questions.
Direct Answers.

What kind of brands does Calibray work with?
We work exclusively with D2C and marketplace brands in the $500K–$50M annual revenue range. Our focus is high-ticket and premium products across beauty, wellness, fashion, food, home, and lifestyle — primarily on Amazon, with complementary Meta and Google activity.
What is the minimum ad spend to engage Calibray?
For Amazon PPC management, a minimum of $3,000/month in ad spend is required. Full managed service retainers start at $2,500/month. India market engagements start from ₹1.5L/month. Standalone creative and SEO retainers are also available on request.
How quickly will we see measurable results?
Most clients see measurable improvements in CTR, organic rank, and ACoS within the first 30 days. ROAS improvement typically stabilises by month 2–3 as we complete testing cycles. We set honest, realistic expectations from the very first call — not optimistic projections.
Are clients locked into long-term contracts?
No. After an initial 90-day onboarding period, all engagements move to month-to-month. We retain clients through consistent results, not contract lock-in. Our average client tenure is 18+ months because the outcomes consistently justify the relationship.
Can Calibray manage India and international markets together?
Yes — this is one of our core competitive advantages. Several clients simultaneously sell on Amazon India, Amazon UK, and Amazon USA. We have dedicated market specialists for each geography with localised creative, PPC, and SEO strategies built for each audience.
What is SellerOptic and how does it help?
SellerOptic is Calibray's proprietary analytics and competitor intelligence platform. It gives brand owners real-time visibility into marketplace performance, keyword rank tracking, competitor pricing movements, and advertising efficiency — all in a single live dashboard updated daily.