Calibray | D2C Performance Marketing Agency — USA, UK & India
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D2C Performance Marketing · Meta · Google · Amazon

Turn Your D2C Brand Into
a Revenue Machine

Full-funnel performance marketing for 7 & 8-figure direct-to-consumer brands. We build scalable acquisition systems that compound — across Meta, Google, and Amazon — in USA, UK & India.

SK
AR
MJ
PL
+
130+ D2C brands scaling with us
Blended ROAS
5.1×
↑ 84% from baseline
CAC Reduced
−47%
in 45 days
Revenue Generated
$52M+
130+ D2C brands
5.1×
Avg. Blended ROAS
$52M+
Revenue Generated
130+
D2C Brands Scaled
97%
Client Retention Rate
Trusted by
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Most agencies run your ads. We architect your entire D2C acquisition engine — from the first scroll to the fifth repurchase — so every marketing dollar compounds over time.

The Real Problem

Why High-Ticket D2C Brands Hit a Growth Ceiling

You're spending real budget on paid channels. But without a unified D2C strategy, every channel is an island — and your margins pay the price.

🔥
01

Paid Channels Running in Silos

Meta, Google, and Amazon operating independently with no unified attribution model. You're paying for the same customer three times — inflating CAC and obscuring your true blended ROAS.

📉
02

Creative Fatigue Killing Ad Performance

Winning creatives decay fast. Without a systematic testing engine — new hooks, formats, and angles every two weeks — your CPMs climb and conversion rates collapse silently.

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03

Paying Full Acquisition Cost Every Time

A D2C brand with no retention system pays full CAC on every order — forever. Email, SMS, and WhatsApp flows are the difference between a 2× and a 6× LTV:CAC ratio.

🛒
04

Traffic Without Conversion Infrastructure

Driving traffic to a slow site, weak product pages, or a non-existent post-purchase flow means leaving 40–60% of potential revenue behind before the customer even decides.

What We Do

Every Service Built for D2C Profitability

Not generic digital marketing. Each service is purpose-built for direct-to-consumer brands competing on owned and paid channels — with every channel pulling in the same direction.

📣
Meta Ads — Full-Funnel D2C Acquisition
Prospecting, retargeting, and retention campaigns built for D2C brands. We engineer the creative angle, audience architecture, and funnel structure that drives profitable new customer acquisition. Weekly creative refreshes keep CPMs low and ROAS compounding.
🔍
Google Ads — Performance Max & Shopping
Search, Shopping, Performance Max, and YouTube optimised for D2C purchase intent. We build feed quality, audience signals, and creative assets that teach Google to find your highest-value buyers at the lowest CPA.
🎯
Amazon Advertising — PPC, DSP & Brand Growth
Sponsored Products, Sponsored Brands, DSP, and full Amazon SEO managed as a unified brand-building system. We grow your organic rank and paid efficiency simultaneously — making every ad dollar work twice as hard.
🎨
Performance Creative Studio
Scroll-stopping UGC-style videos, static ads, and landing page assets — each built around proven direct-response frameworks. Every creative is A/B tested and iterated weekly based on real performance data, not opinion.
🔁
Retention Marketing — Email, SMS & WhatsApp
Post-purchase flows, win-back sequences, and loyalty programmes that dramatically increase LTV. For India: WhatsApp automation with personalised broadcast flows that convert at 4–6× the rate of standard email.
📊
Unified Attribution — SellerOptic Intelligence
Multi-touch attribution across Meta, Google, and Amazon in one real-time dashboard. SellerOptic gives you blended ROAS, channel-level CAC, cohort LTV, and competitor tracking — no more guessing which channel is driving revenue.

Built for Founders Who Demand Real Returns

We work exclusively with D2C brands serious about profitable scaling. If you want a partner that thinks like a shareholder — not a vendor — let's talk.

  • Dedicated D2C Growth Strategist per account
  • Daily, weekly & monthly revenue reporting
  • No lock-in after 90-day onboarding
  • USA, UK & India market specialists
  • Onboarding in 5 business days
  • Meta Business Partner & Google Partner certified
  • In-house creative team — zero outsourcing
Start With a Free Audit →
How We Work

Audit to Scale in 5 Clear Steps

No opaque onboarding. No guesswork. You'll know exactly what's happening with your brand and why — from day one.

01
Deep Brand Audit
A full audit of your ad accounts, creative performance, funnel rates, and competitive landscape. You get a detailed report — regardless of whether we work together.
02
Growth Blueprint
A bespoke D2C roadmap: channel strategy, creative direction, audience architecture, and a 90-day revenue milestone plan. Nothing templated.
03
Build & Launch
Full campaign setup, creative production, retention flow builds, and analytics configuration — all live within 10 business days. Zero delays.
04
Creative Testing Engine
Structured A/B testing of creative angles, hooks, landing pages, and audiences every two weeks. We find what drives the lowest CAC and scale it aggressively.
05
Scale & Compound
Transparent attribution reports, budget reallocation toward proven channels, and continuous LTV optimisation — every single week.
Why Calibray

The Calibray Difference

Eight-figure D2C brands don't hire agencies. They hire growth partners. Here's what makes Calibray the partner serious founders choose.

🧠

D2C-First Thinking

We only work with D2C brands. This means we understand D2C unit economics — LTV, contribution margin, payback period — and we optimise for them, not vanity ROAS numbers.

Velocity of Creative Testing

Most agencies test one creative per month. We test 6–10 variations per week. This velocity is how we find the 1-in-10 winning creative that 3× your ROAS before your competitors do.

📡

Multi-Channel Attribution

SellerOptic gives you true blended ROAS across Meta, Google, and Amazon in one dashboard. No more arguing about channel credit — just clear, revenue-accountable data.

🌍

Cross-Market Expertise

Scaling from India to USA requires more than a currency change. We have dedicated specialists — not generalists — for each market with localised creative and funnel strategy.

🔗

Full-Funnel Ownership

We own the entire funnel — creative, media buying, landing page optimisation, retention flows, and monthly revenue reviews. One team. One P&L focus. No handoffs.

🎯

Aligned Incentives

We're not incentivised to inflate ad spend. We're incentivised to make every dollar work harder than it did last month. Our model grows with your brand.

Get Started

Ready to Build a
Profitable D2C Brand?

Book a free 45-minute brand strategy call. We'll audit your paid channels, identify growth leaks, benchmark your metrics against 130+ D2C performers, and show you exactly what a profitable scaling system looks like for your brand.

Free, detailed multi-channel audit report
No commitment, no pitch deck, no pressure
Response within 4 business hours
Benchmarked against 130+ D2C brands in your category
Meta Business Partner & Google Partner certified
Limited to 4–6 new brand partners per month

Book Your Free Strategy Call

We only take on 4–6 new D2C partners per month. Reserve your spot now.

🎉 Application received. We'll be in touch within 4 business hours.

✓ Free audit · ✓ No obligation · ✓ Response within 4 hours · ✓ Limited spots